Professional Member

 

Belinda Coles
Head of Business Development & Marketing
DLA Piper Australia

Belinda is Head of Business Development & Marketing at DLA Piper Australia. DLA Piper is widely recognised as being one of the world's leading law firms with offices throughout the Americas, Asia Pacific, Europe, the Middle East and Africa.

Belinda holds a Bachelor of Arts from Sydney University and a Master of Commerce, Marketing Major, from UNSW.

She has more than 16 years' experience in marketing and business development in the professional services industry, with particular expertise in the legal sector. Belinda is responsible for leading the national marketing and business development team in Australia, which consists of 20 + professionals nation-wide. She also works with colleagues regionally and globally to deliver best practice locally.

Belinda focuses on strategic client projects and initiatives to grow revenue and deepen and embed client relationships. Her background includes client account management, practice group and sector specialisations, media relations, partner and senior associate coaching, pitching and tendering, major project design and implementation and team management.

During her time at DLA Piper she has played in integral role in winning new business through the pitch process, coaching partners to grow their practice and designing and implementing marketing and BD programs to meet the firm's client objectives. She also works closely with the senior leadership of the firm on firm wide issues, change management programs and strategic initiatives.

 

 

 

 

 

 

 

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