Professional Member

 

Kylie Green
Managing Director – Activations
Dentsu Aegis Network – Australia & New Zealand

Marketer, entrepreneur, mentor, philanthropist, solo-parent, women’s champion and Managing Director of Activations at Dentsu Aegis Network across Australia and New Zealand; Kylie Green has become a recognisable name and galvanising force within the marketing industry. In a career spanning over 25 years’, Kylie has held senior positions across several sectors of agency land.

An innate entrepreneur, Kylie had founded her first business before the age of thirty. Within a few years, Kaleidoscope Marketing Communications grew to become one of Australia’s premier Activations agencies. After selling to the Photon Group (now Enero) several years later, Kylie started her own consultancy for agency clients between 2011 and 2012. During this time she also succeeding in her greatest life achievement; becoming a solo parent through donor conception to a gorgeous little girl.

In 2013, Kylie returned to her true passion of Activations taking the role of Managing Director of the Activations division of Dentsu Aegis Network. Based in Sydney, she oversees ApolloNation and Synergy Brand Experience. Leading three offices, across two nations, united as one team. Kylie’s agencies specialise in brand activations including promotional, experiential and shopper marketing, working with Australia and New Zealand’s best-loved brands.

Kylie has been instrumental in the design and launch of many programmes outside of running the agencies, including Women@DAN a global initiative designed to inspire, develop and nurture young female talent within Dentsu Aegis Network. She was also selected for the company’s Route500 programme which recognises and trains the future stars of the Dentsu Aegis Network and is an active member of the judging panel for awards programmes run within the group.

Kylie leads by three key measures - connection, impact and change –which has led to the incredible success of Synergy Brand Experience and ApolloNation, the latter now recognised as Australasia’s most-awarded Activations agency. Her leadership lies in inspiration rather than direction, mentoring her tribe in the importance of authentic action and exemplifying how true bravery is about running head-first towards your fears.

Beyond work, Kylie’s a Board Director for Layne Beachley’s ‘Aim for the Stars’ Foundation and a dedicated Mummy to a beautiful little girl. Races, entertaining, artistic endeavours and relaxing with friends all form part of her down-time. She also loves travelling and experiencing the world with her daughter. 

  

  

 

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